
Baby Octopus Publishing
LiveChildren's book site + AI-driven marketing
Started: March 15, 2026 · ~25 hours over 1 week
AI:
Claude
Stack:
Next.js 14
React 18
Supabase
Tailwind CSS
A Next.js e-commerce site for children's book publishing, paired with a full AI-powered marketing engine. Used Claude co-work sessions to develop Amazon listing optimization, ad creative, audience targeting, and a launch campaign strategy aimed at driving real sales lift.
// highlights
- E-commerce storefront for children's books
- Amazon listing optimization (keywords, A+ content, backend search terms)
- Claude co-work sessions for marketing copy and ad creative
- Audience targeting and ad campaign strategy to increase sales
- Print-ready PDF asset pipeline
// takeaways
- Amazon listing optimization is a science — keywords, A+ content, and backend search terms all matter
- Claude co-work is great for iterating on marketing copy and ad headlines fast
- AI-generated ad creative still needs a human eye for brand voice and emotional resonance
- Children's book e-commerce needs trust signals (reviews, awards) front and center